Digital Marketing Hurts My Head...Discuss

Is it complicated and does it have to be?

What do you need?

We can all get lost in the weeds at times and marketeers don't help with the terminology they use. Ever heard of longtail SEO, off page optimisation or PPC?

While the terms may sound confusing, the reality is marketing delivered in a practical sense gives you the opportunity to :

• extend your sales channels

• get customer insight

• over deliver on the customer experience

The terminology and tools used to deliver digital marketing are just that, tools. The most important consideration is to focus on what you need to improve and how it can deliver business results for you.

Don't get frustrated

Find yourself a marketing professional who understands your business, talks the same language as you do and let them deliver the strategy, tactics and results.

Talk to someone who understands the business goal first, don't be intimidated by technical buzz words, a lot of digital marketing agency's are website developers or graphic designers who are trying their luck at marketing.

Deal with professionals who deliver results.

#asktheexpert